When campus marketing officers talk about social networking, most of the conversation tends to focus on how to employ Facebook or YouTube. The less-than-poetic-sounding “Web log” typically gets ...

If you’re a business owner with a website, you’ve probably considered adding a blog. It’s a worthy thing to ponder. According to an annual survey conducted by Orbit Media, 80% of bloggers report ...

Unique, quality and intent-focused content remains a key element of any digital marketing strategy. But in today’s rapidly changing landscape, it’s easy for your once-promising blog content to become ...

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Before you get all bent out of shape about how blog commenting is a horrible link building strategy, I want you to take a moment and approach this strategy with an open mind. What I’m talking about ...

Squarespace is a user-friendly website builder that lets you create a professional-looking blog without knowing any code. It ...

The blog’s author, Britt Bravo, a writer and consultant, says she recently updated her “10 Ways Nonprofits Can Use Blogs” to put more emphasis on ways to enlist other bloggers to get the word out. Her ...

Creating a blog is the easy part – you take an idea and you launch it. The real challenge is building your blog with consistent gains in relevant traffic. If you’ve ever created written content for ...